Reclaiming the Value of TV Advertising
For decades, television has commanded vast audiences — yet struggled to offer advertisers the performance metrics and interactivity that digital media promises. Enter Qapture: the solution that turns passive TV spots into measurable, scannable, and conversion-driven experiences. Without requiring apps, redirects, or second screens, Qapture reimagines what a 30-second spot can do.
Scan-to-Act: Simple, Seamless, Instant
Qapture's proprietary marker technology enables viewers to scan directly from the TV screen — no downloads, no disruptions. When the marker appears on-screen, audiences can instantly engage: claim an offer, explore a product, or sign up for more info. The beauty? It all happens within seconds, keeping viewers in the moment while delivering real outcomes for advertisers.
Performance Marketing Comes to Broadcast
In an age where every digital impression is measured, TV can no longer remain a black box. Qapture introduces real-time performance marketing to the broadcast space. Brands can track scans, engagement rates, conversion funnels, and campaign ROI — across shows, regions, and demographics. This transparency is what advertisers have been waiting for.
Boost Brand Affinity Through Actionable Ads
The most memorable ads today are not just watched — they’re acted on. Qapture allows advertisers to turn storytelling into action. Launch limited-time deals, interactive quizzes, giveaways, or influencer-led activations — all embedded into your linear content. Viewers don’t just remember your brand; they connect with it.
No Friction, No Drop-Off
One of the biggest advantages of Qapture is its elimination of traditional barriers. No app means no user drop-off. No redirect means no loading delays. Every frame on the screen can become a gateway to action — and every scan delivers measurable value.
The Bottom Line for Brands
Whether you're selling sneakers, subscriptions, or soft drinks, Qapture empowers you to extract more value from every second of screen time. It’s time to treat TV as a performance channel, not just an awareness play.
Ready to turn your next campaign into a scanner-powered success story? 📩 Get in touch with Qapture and see how broadcast can finally deliver like digital.